Creating a Brand Identity for the Branding Industry.
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Representing a Philosophy
The founder and CEO of Ecosyse, who had created it less than a year before I was hired, had a clearly-established business ethos and approach to building brands. My challenge was to visually-encompass a company vision in which I was a part, but which had not originally come from me.
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Structuring a Portfolio
As anyone who has ever had to build one knows, portfolio sites are uniquely frustrating to design. Organizing your life's work in a way that feels unique to you, but in which the goal is to communicate your strengths to others, is a challenge at every phase, from concept to deployment.